LANDLORD ADVISORY

Establishing communities through strategic retail curation, with a detail-oriented lens.

Brand Urban takes a customized approach to its leasing and advisory projects on behalf of landlords and developers. We thoughtfully craft leasing strategies that are unique to each asset’s brand identity and long-term vision. We develop strategic merchandising and leasing plans through both our thoughtful and data-driven approach, along with our ability to understand the core customer in the markets we touch.

Landlord advisory and project leasing
Detailed market analyses
Merchandising strategy
Asset positioning
Specialty hospitality consulting
Feasibility advisory and space provisioning
Sophisticated and creative deal negotiation

PLACEMAKING

Turning buildings into brands

Our placemaking division collaborates with municipalities, real estate developers and hospitality brands to craft tailored placemaking and merchandising solutions. We specialize in strategic anchor leasing; we develop high-value partnerships; we create activations and programming to build community engagement. We focus on projects with value-creation opportunities. Using an innovative and unique approach rooted in asset brand-positioning, marketing and leasing strategy, we transform projects into vibrant destinations.